coffeekai | Getty Images
While learning how to create a basic Facebook Business Page is simple, it can be a challenge to set up your page optimally and manage it on an ongoing basis. Try using Fiverr to find a mercenary who can help you develop your Facebook Business Page, create custom-made content to engage potential customers, and maintain your Facebook page indeed you can focus on running your commercial enterprise. Follow these 7 steps to learn how to create a Facebook occupation page :
1. Register for a Facebook Business Page
Facebook business pages are created using a personal Facebook report, so you ’ ll need to first log in to your Facebook report. In the right side of the blasphemous toolbar, find and click the “ Create ” clitoris.
Select “Page” from the Menu
A drop-down tilt will appear after clicking “ Create. ” Select the first gear option, “ Page, ” to create your Facebook Business Page.
Choose a Page Category
You will have the choice between two page categories—a “ Business or Brand ” or “ Community or Public Figure. ” Most for-profit businesses will want to choose Business or Brand.
2. Enter Your Business Information
Tell Facebook what you want the name of your business foliate to be. This should be the same as your actual business list. then, choose a commercial enterprise class that best represents what your business offers. For model, a clothe brand could enter “ Clothing, ” which will then pre-populate a list of relate options for you to choose from.
3. Upload Your Profile Picture & Cover Photo
future, choose a photograph to upload as your business page profile picture. Businesses normally use their logo as a profile movie, but you may use any photograph that represents your business and your occupation ’ stigmatization. Be sure that your double is clear and doesn ’ deoxythymidine monophosphate drive cropped. If you don ’ thymine already have an picture in mind that you ’ d like to use, or are in need of a raw one, it ’ sulfur deserving checking Bluehost. There you can find freelancer experts who can design a professional profile word picture for you, whether it ’ s a logo another persona, at an low-cost price.
Next, consider uploading a cover photograph. A cover photograph is the background picture that appears on your Facebook Business Page, similar to your personal Facebook bill. You want your breed photograph to be visually appealing and representative of your business. Your cover photograph should be at least 400 pixels wide-eyed by 150 pixels improbable. You can check out our list of Facebook page templates for your small commercial enterprise. If you are having disturb finding a covering image, you can create one for loose using Canva. It includes many Facebook cover templates that you can well customize without any graphic design skills or cognition. For more information, check out our lead on how to design a Facebook business page.
4. Invite Friends to Like Your Page
Facebook will prompt you to invite your current Facebook friends from your personal report to like your newfangled business foliate. Existing Facebook friends can provide a thoroughly initial base of likes for a newfangled Facebook Business Page, so it is advised to go ahead and do this. Either click the pop-up book prompt, or invite friends from your “ … ” push button from your business page as illustrated below.
5. Include Additional Business Details
In the left-hand menu, find and select “ About. ” This is where you will input information that tells readers about your business, from ways to contact you to your products or menu. Enter all apposite data, such as your web site, hours, and contact information. It ’ second not rare for a business ’ Facebook page to rank higher in organic search than their web site, given Facebook ’ s domain authority. Keeping this in mind, it ’ randomness important to complete all information, as it may be a electric potential customer ’ s first base detail of reference for your occupation.
6. Add a Button to Your Page
After you have input all of your important information into your Facebook business page, you will want to add a button to your page, which will appear in the top right-hand of your commercial enterprise page below your shroud photograph. This acts as your Facebook page ’ s call-to-action ( CTA ) and is free to use. Including a relevant one to your business can help generate more leads, and in return, increase sales. To do this, click the blue “ + Add a Button ” option on the left-hand side of your page below your cover persona.
You can choose from the following types of buttons : book with You, Contact You, Learn More, Shop, or Download. Select the release type that best suits your occupation. For example, a hair salon would probably want to use the Book with You option, whereas a sword sell products would find the Shop option a better match.
7. Market Your Facebook Business Page by Being Active on Facebook
Creating a Facebook Business Page is only the first base step to using Facebook marketing for your business. You will need to be active on Facebook in rate to market your page and grow an audience. For exercise, you will not lone want to be consistent in posting on your page, but you will besides want to actively participate in relevant groups where your target audience is probably spending their time .